What is the guide about?
In the guide we discuss the changing nature of ecommerce customer experience, the challenges that brings and how to address them, as well as looking at where ecommerce businesses will need to focus their customer experience efforts in the coming years to stay relevant.
A quick overview of the content covered:
- The impact of technological advancements
- Common challenges and solutions in ecommerce customer experience
- Co-browsing for different industries
- The top 5 priorities for ecommerce businesses going forward
- How shoe retailer Zappos create the human touch
- How Sephora offer unrivaled omnichannel personalization
- How Disney create a seamless end-to-end experience